Research
- User interviews
- Stakeholder workshops
- Competitive analysis
- Identify key pain points
Product Design
An accessible e-commerce experience helping people discover mobility, rehabilitation and assistive products.

The Problem
People looking for mobility and rehabilitation equipment need clear product information, straightforward navigation and useful comparisons. Complex catalogs and technical details can make selecting the right equipment difficult.

Complex
product categories
Difficult product
discovery
Limited purchase
guidance
Detailed specifications
and choices
The Goal
Design a clear, accessible shopping experience with intuitive categories, informative product pages, filtering and straightforward purchasing.
The Process
A user-centered process focused on product discovery, accessibility and easier purchasing.
The Solution
Adapt.ro brings assistive products into a structured storefront with category navigation, filters, product details, pricing and purchasing options.

Key Features
Core shopping experiences, from homepage discovery to category browsing and product detail.
Prominent categories and product discovery.
Browse products with filters and sorting.
Specifications, imagery, options and prices.
Clear paths through relevant categories.
Pricing, related items and purchase actions.
The Impact
The redesigned experience emphasizes clarity and usability across the catalog, category pages and product details.